SERVICES

GRAPHIC DESIGN

ENVIRONMENTAL DESIGN & WAYFINDING ANALYSIS

IMAGING

ABOUT ME / MB3

MB3 DESIGN was founded by a designer who has studied the significant cognitive research leading to the development of, and acknowledgement of, wayfinding as a process by Kevin Lynch in 1960. Wayfinding, as a design discipline, is rooted in the application of cognitive science into the design process—it is much more than simply the design of signage. It should also be considered that the cognitive aspects of an environment’s legibility will be reflected in the design of any support information and graphics.

A true wayfinding analysis might involve all aspects of a given environment from the standpoint of user interaction and experience. The overall design of the given area, the location and orientation of an information desk, the location of elevators and the distinction of pathways are all considerations that affect how user’s interact with, and within, an environment. Wayfinding, as a design discipline, was established in recognition of the dictum that, to resolve significant design problems within a built environment, a designer needs to understand the thought process of the end user—one cannot responsibly

address the needs of a user group without understanding the problem solving processes through which that user group will define their experience in any environment. Therefore, any applicable cognitive research should be considered in the design of the physical characteristics of, and information system within, an environment; and the legibility of a designed environment can greatly affect its functionality (as experienced by users).

Significant research has been conducted that reinforces this philosophy and much of it can be directly applied in the planning of wayfinding design and environmental graphic information systems. The effectiveness of route versus spatial orientation strategies, the use of color, the need for consistent and functional nomenclature, the effectiveness of symbols, versus text descriptions, versus photographs, etc., are all planning and design considerations that stem from an understanding of how users might hope to experience an environment without feelings of frustration and disorientation.

Post-Production0%
Digital Photography0%
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A NICE QUOTE

WORK

  • All
  • Environmental Design / Wayfinding
  • Graphic Design

SERVICES

LOGO DESIGN

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PRINT DESIGN

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WEB DESIGN

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FASHION PHOTOS

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EVENT PHOTOS

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DIGITAL PHOTOS

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MUSIC VIDEOS

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ADVERTISING

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POST-PRODUCTION

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WHAT THEY SAID

FROM OUR BLOG

  • The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. ...

  • Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean sem tellus, tincidunt ac sodales eget, mattis at tortor. Pellentesque vitae...

  • The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. ...

  • The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. ...

  • The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. ...

  • The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. ...

FUN FACTS

482

CUPS OF COFFEE

832

FINISHED PROJECTS

156

SATISFIED CLIENTS

347

AWARDS WON

PROCESS

We want clients and designers alike to think about their design and how it will work with the web copy, we want you think about how numbers, symbols and bullet points will look.

  • IDEA

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  • CONCEPT

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  • DESIGN

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  • DEVELOP

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  • TEST

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OUR CLIENTS

We want clients and designers alike to think about their design and how it will work with the web copy, we want you think about how numbers, symbols and bullet points will look.

PROCESS

We want clients and designers alike to think about their design and how it will work with the web copy, we want you think about how numbers, symbols and bullet points will look.

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CONTACT US

198 West 21th Street New York NY 10010

+88 (0) 101 0000 000

+88 (0) 202 0000 001

ouremail@yourdomain.com

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GIVE US YOUR OPINION

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